Brand Communications Manager
Opportunity Summary
DCA Partners (DCA) is seeking a Brand Communications Manager (BCM) to lead the firm’s internal and external brand development and communications. The BCM is responsible for creating and executing the brand development strategy which reinforces and builds the Firm’s position as “Long-Term Partners for Founder-led and Family-owned Businesses”. This will include researching topics of interest to founder-led and family-owned businesses and creating original content (articles, research reports, white papers, newsletters interviews, videos, podcasts, blogs, etc.) and leveraging existing third-party content to establish DCA as renowned experts in the field, particularly in the areas of Mergers and Acquisitions, Private Equity, Alternative Asset Investments, Tax-Efficient investments, Family Office Management, Family Governance, Cohesion and Harmony, and Legacy Creation and Management.
Role & Responsibilities
This is an excellent opportunity for an experienced writer, researcher, journalist and/or content development professional. The BCM responsibilities include:
Brand Strategy & Presence
- Manage and segment DCA’s database of prospective clients, referral sources, and centers of influence
- Create original content (articles, research reports, white papers, newsletters interviews, videos, podcasts, blogs, etc.) to establish DCA as renowned experts in the field
- Research and repurpose existing third-party content to enhance DCA messaging to our target audiences
- Scan available public materials and compile internal “hot topics” and key talking points for DCA personnel to utilize when interacting with the public
- Create and execute a strategic brand messaging calendar to various audiences to optimize subject matter, frequency, mode of communication to each audience
- Serve as primary PR contact and work to get DCA referenced as the “industry expert” in trade journals, publications, conferences and other media opportunities
- Develop tools and systems to measure effectiveness and impact of brand development efforts
- Train internal DCA team on optimal brand messaging and how best to deliver “on-point’ messaging when interacting with target audiences
- Coordinate all efforts with the ONE DCA committee and each branch of the DCA organization (M&A, Private Equity and Family Office)
Desired Skills, Qualifications & Experience
DCA dedicates a great deal of effort to hire individuals who have a demonstrated track record of outstanding professional achievement. The following traits are necessary for success in this role:
- Bachelor’s degree required; exceptions made for individuals demonstrating a strong track record of professional success in marketing, brand management, journalism, research, marketing communications or similar careers
- Experience using Adobe Creative Suite (or comparable design programs), Microsoft Office suite, WordPress, Salesforce.com, and e-mail marketing tools
- Ability to analyze quantitative and qualitative data effectively
- Outstanding written, and presentation communication skills
- Ability to work independently and as part of a team
- Intense and unquestionable personal and professional integrity
Compensation & Culture
- DCA provides a competitive base salary and a lucrative bonus plan. In addition, the firm offers a robust employee benefits and retirement program.
- DCA is a highly collaborative work environment of very smart, talented, and committed people. All team members have the opportunity to play an active role in shaping the firm’s near- and long-term goals and strategy.
- The firm is dedicated to developing its team and providing opportunities for qualified individuals that excel to become Partners in the firm.
Interested and qualified candidates are encouraged to submit a cover letter and résumé to: careers@dcapartners.com.
About DCA
DCA works with Founder-led and Family-owned businesses to maximize the value of their companies and the cohesion of their families throughout their entire lifecycle.
We help them accelerate their growth by pursuing highly accretive acquisitions,
We can provide junior capital to help fund growth or provide liquidity to stakeholders looking to exit,
We work with them to maximize the value they receive when its ultimately time to sell,
And we help them minimize the taxes they pay (and the after-tax proceeds they keep) when they exit and help expand their wealth by crafting a highly-attractive and tax-efficient investment portfolio.
We manage roughly $1 billion in investments and our team has completed several billions in M&A transactions over the past two decades.
We provide highly sophisticated advisory and capital resources that have historically been available to only the largest companies or the wealthiest families. But DCA is changing that.
Ultimately, our mission is to optimize the value of companies, increase the wealth of their owners, and enhance the impact of their legacy.
Our firm has earned a reputation of excellence and integrity in the Sacramento business community, earning a Corporate Citizenship Award in 2020 for volunteerism and charitable giving.
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